WEBVTT

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Telecom's companies could lose over two and a half
billion pounds globally over the next five years

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as businesses turn to messaging apps like WhatsApp as
their main means of communication in the workplace

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Hi, I'm Jess Jones and I'm the
tech and media reporter for CTAM

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Today I'm going to tell you why only your granny
is still using SMS and how that's affecting

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bigger businesses. Until Wi-Fi messaging services arrived, the
main form of communication was SMS or short messaging service

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Unlike texting, Wi-Fi messaging doesn't require a phone number.
and offers end-to-end encryption, which provides better security

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Business Wi-Fi messaging traffic is expected
to increase over the next five years

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especially as SMS becomes increasingly fraudulent and
expensive. Kester Mann, a telecoms yst, told Citi-A.M

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That the ship has largely sailed for SMS.
Other than some minor use cases in Enterprise

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it is now a market dominated mainly by
online messaging apps like WhatsApp

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which is the third most used app in the
workplace, behind only Microsoft Teams and Zoom

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Additionally, a new report by Juniper, a telecoms research firm, predicts an increase in
business messaging traffic to reach 375 billion messages in 2028, up from 100 billion in 2023

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We at City AM would like to know, what's your
go-to way of communicating in the workplace

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Let us know in the comments below